At Benew, we believe skincare should be more than just a routine, it should be an experience. What started as a passion for fun, skin-loving products turned into a mission to create plant-based, eczema-friendly body care that brings both joy and results. We know that real skin has real needs, so every scrub, body wash and body butter we create is designed to be gentle, and effective.

Founder's Story

Momo, the founder of Benew, started this brand because she wanted body care that was gentle on sensitive skin but still fun and playful. Something she wished existed when she struggled with her own skin.

Here, every product is designed for real life in Singapore’s humidity so they're effective, enjoyable, and thoughtful.

But Benew is more than just products. It’s about community, creativity, and joy.

This is my promise: care for your skin, delight your senses, and make everyday routines feel special.

Skincare That Cares

Over 90% of our customers see and feel a difference in their skin within 1 to 4 weeks, from smoother texture to improved hydration. With a high return rate of satisfied customers, we’re proving that self-care can be both playful and powerful.

Powered by Nature & Active Ingredients

We believe in plant-based body care that actually works, combining nature’s best ingredients with skin-loving actives. Our formulas feature:

🌿 Salicylic Acid – Deeply exfoliates to unclog pores and prevent breakouts
🍃 Glycolic Acid – Smooths rough skin and boosts natural radiance
🌱 Tea Tree Extract – Naturally antibacterial, keeping skin fresh and clear
💧 Centella Asiatica – Calms irritation and supports skin healing

These power-packed ingredients work alongside botanical oils, and sugar to cleanse, exfoliate, and nourish—giving you effective skincare in the most fun way possible!